7.7.09

Ducati Binda Group New Wristwatch: Corse Line

The Binda Group, in one hand, established in 1906, is the Italian market leader located in Milan headed by the brothers Marcello and Simone Binda, grandsons of the founder.

With 8 subsidiaries (Binda Italia, Binda USA, Binda Brazil, Binda UK, Binda Deutschland, Binda España, Binda Portugal and Binda China), 50 distributors, serving over 12,000 retail stores worldwide and 47 Breil Milano monobrand boutiques and Group multibrand stores under the B-Hip! Name, the Binda Group has 3 main business units: watches, jewellery and leather. It produces and distributes its own brands, such as Breil Milano, Breil Tribe, Wyler Genève and Details and brands under license such as D&G Time and Jewels, Moschino CheapandChic Watches and Jewels, Ducati and Ducati Corse Watches.

Geneva Watch Group, on the other hand, established in 1974 and is today one of the leading US-based company in the design, production and distribution of watches in New York, Michigan, Hong Kong and China.

The company has two business units - Status and Advance. Status produces and distributes licensed brands (Kenneth Cole New York, Kenneth Cole Reaction, Tommy Bahama, Betsey Johnson, BCBG Maxazria, Ted Baker London, Mexx and Speedo) and its own brand Freestyle.

Ducati, the leading high-performance motorbike company is now offering a wristwatch line, made by Binda Group, dedicated to true motorbike racing fans, with its tough and competitive spirit and strong personality.

The Ducati Corse features a Swiss-made quarts movement in a 44 mm black case accompanied with a stainless steel bezel, with red or black dial. The Ducati Course costs $955.

Ducati’s movements are exclusively Swiss Made. Case waterproofing is guaranteed up to a pressure of 10 atmospheres.










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