By introducing in 1972 the Audemars PiguetRoyal Oak, first luxury sports watch in stainless steel, the manifattura forever shifted the parameters by which Haute Horlogerie is measured. Since then, the great history of this watch, combination of audacity, craftsmanship and experience, keeps going forward with new interpretations of the classic, using revolutionary new materials like carbon, titanium or alacrity and with the introduction of the Audemars Piguet Royal Oak Off Shore venturing into extreme sports. For it's 30th anniversary in 2002 the Royal Oak collection was augmented with the Royal Oak Offshore Concept, a watch that pushes the limit of innovation. In 2004, Audemars Piguet created the Lady Royal Oak, worthy companion of the legendary octagon.
A fresh, simple and sporty Bulgari line. Perfect proportion, balanced and soft curves of the case geometry are endowed with the continuity of its design. Unity of all the elements, harmonious fusion of curved case and bracelet, outline the dynamic style of the Bulgari Ergon watch. Its design gives an impression of full comfort. It may come with chronograph and date functions, with different types of movements, on gold, steel or alligator bracelets. A graceful touch of diamonds on the dial and case-lugs can convert this model into quite a luxurious timepiece. Bulgari Ergon is for energetic people with dynamic spirit, and comes in small, medium or large sizes.
Inspired in the 1930s and Art Deco, Bulgari Rettangolo is a representation of a classic watch, yet it looks very contemporary. This is the only timepiece with a rectangular case in Bulgari collection. It comes in gold or steel with Bulgari engraved logo at six o'clock position and with elegantly designed dial. The chronograph and date indicators, finely positioned on the vertical or rectangular treated dial, together with bold Arabic numbers underline the exceptionally-clear-cut-case geometry. Bulgari Rettangolo are designed for elegant men and women.
By the middle of the 16th Century the watchmaking industry started developing in Switzerland when the Huguenots, French Protestants who were members of the Reformed Church, established in the region. Geneva and later the region of the Jura soon became the epicenter of the watchmaking industry .
During the windy months of winter in the region of the Swiss Jura, the country people dedicated their time to manufacture movements for Swiss precision pocket watches. Peasants received orders from Geneva through the Comptoirs, selling organizations which provided the peasants with the components of watch mechanisms in order to have them assembled. In spring they collected the finished movements and started trading. Until 1830 only watches with key mechanisms were produced in the region. In 1860 Louis Ulysse Chopard founded his company in the small village of Sonvilier. There is no record of the first years production but we know that since then it has produced watches that meet the highest standards of quality and precision. The first Chopard watch we know is a thick pocket watch with the signature Chopard e Sonviller.
By the middle of the 16th Century the watchmaking industry started developing in Switzerland when the Huguenots, French Protestants who were members of the Reformed Church, established in the region. Geneva and later the region of the Jura soon became the epicenter of the watchmaking industry.
During the windy months of winter in the Swiss region of Jura, the country people dedicated their time to produce movements for Swiss precision pocket watches. Peasants received orders from Geneva through the Comptoirs, selling organizations which provided the peasants with the components of watch mechanisms in order to have them assembled. In spring, they collected the finished movements and started trading them. Until 1830, only watches with key mechanisms were produced in the region. In 1860 Louis Ulysse Chopard founded his company in the small village of Sonvilier. There is no record of the first year’s production but we know that, since then, it has produced watches that meet the highest standards of quality and precision. The first Chopard watch we know is a thick pocket watch with the signature Chopard e Sonviller. In order to identify his production from the rest, L.U Chopard focused on quality and precision and developed the finest watches in Sonvilier. From the beginning of the 20th century on, domestic traditional watchmakers started disappearing gradually due to Industrial Revolution. Chopard decided that there was still a clientele for his watches and left to Eastern Europe. He visited Hungary, Poland and Russia and his watches reached CZar Nicholas II's court. In 1920 the company moved to Ginebra. The period between the two World Wars was critic for many watchmakers and jewelers, but not for L. U. Chopard, his son and their watches. Louis Ulysse Chopard's grandson, André-Paul Chopard, was the head of the firm until 1963 when he met Karl Scheufele III -member of a family with a great reputation in the jewelery business- and, finding himself with no descendants, decided to leave the company in the young man's hands.
The Cartier Tank Francaise watch, introduced in 1917 during the First World War, was Cartier's most famous collection. Louis Cartier was inspired by the tough new war-machine, that was introduced to the fighting in Europe, and designed a rugged yet beautiful watch that became a classic. The Cartier Tank watch is manufactured in stainless steel, all types of gold or combined, and is available in three sizes: Cartier lady watches, with a 25mm x 20mm case; mid-size with a 31mm x 25mm case; and Cartier man watches with a 35mm x 29mm case. The case is rectangular, may be decorated with diamonds and has a cabochon crown; the dial is very easy-to-read and has bold roman numerals; the bracelet has rectangular links combined in a particular pattern-design that is similar to the tank's track. Though the Cartier Tank watch is a classic formal watch, it is very reliable, and is also water-resistant.
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